Inveralmond Brewery and Shepherd Neame expand their reach in cross-border beer deal

Perthshire based craft beer maker Inveralmond Brewery has linked up with Britain’s oldest brewer, Shepherd Neame, in a cross-border deal that will see each distribute the other’s products.

Starting in March, Inveralmond Brewery will distribute Shepherd Neame’s Hog Island East Coast Pale Ale in casks. Launched this month, Hog Island is an American-style 4.8% ABV beer using hops that are in vogue in the USA. In April Shepherd Neame, based in Faversham, Kent, will return the favour by distributing Inveralmond’s Thrappledouser beer to its pubs and hotels in the south east of England. Thrappledouser is a 4.3% ABV Scottish Red Beer that uses hops from Kent.

Bob Hogg, commercial director of the award-winning Inveralmond Brewery, commented:

“We’re delighted to be extending our reach into the south east of England whilst introducing Shepherd Neame’s new range of beers into Scotland. It’s exciting to be working with Britain’s oldest brewery and a company with some amazing pubs south of the border. We will start with Thrappledouser then we hope to distribute our Ossian brand and possibly more of our beers later this year.”

Andy Pinnock, head of national sales at Shepherd Neame, commented:

We are excited to be working with Inveralmond on the distribution of No18 Yard Hog Island, our new 4.8% American Style Pale Ale. We know Inveralmond make great beer and supply the best cask Pubs in Scotland so it was a natural choice for us to work with them on distributing our new range. We also look forward to introducing some of Inveralmond’s iconic beers to continue to extend the range available to drinkers in our pubs.

Despite their distance from each other, Shepherd Neame and Inveralmond Brewery share a commitment to excellence and innovation, and to providing a wide repertoire for their customers. They also use the finest traditional ingredients. Shepherd Neame, established in 1698, uses water from its own artesian well whilst Inveralmond nourishes its beers with the crystal clear rivers of Perthshire, in the heart of Scotland.

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